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April 3, 2012

Jay-Z's new commercial: from Marcy to Barclays (sort of); "Empire" tops Time Out New York's Best NYC songs (but what about C.R.E.A.M.?)

Atlantic Yards Report

Norman Oder reports on the latest Jay-Zzzzzzzzzzzzzzz... oh, what's that? Sorry, nodded off there for a moment. The latest Jay-Z "news."


Jay-Z reflects on his inspiring journey to the top in the first-ever Rocawear commercial, directed by Anthony Mandler. Mr. Carter describes himself as a kid growing up in the Marcy Projects of Brooklyn to eventually becoming an executive of many brands including his clothing line Rocawear.

“My goal was to have one gold album and that was it,” says the Roc Nation mogul. “And then it became, I want to show that an artist can ascend to the executive ranks.”

No, despite what Rap-Up says, Jay-Z's not scheduled to play eight concerts starting in September; no number has been released. And Barclays isn't so much in the video as in a billboard in the video; for the record, that billboard looks like it's even farther from Marcy, in Manhattan's Times Square. Apparently it was broadcast last night during the NCAA finals.


Posted by eric at April 3, 2012 9:51 AM