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March 20, 2012
Adidas will open first Brooklyn shop, at Nets arena
Crain's NY Business
by Adrianne Pasquarelli
German apparel manufacturer Adidas, which makes most of its sneakers (under suspect conditions) in Indonesia, is coming to Brooklyn, yo.
Brooklynites craving the latest New Jersey Nets-branded merchandise made by Adidas will have to look no farther than the new Barclays Center near Atlantic Terminal.
The Nets announced Tuesday that Portland, Ore.-based Adidas has signed a partnership to operate a 4,000-square-foot store at the new Barclays Center. The center is scheduled to open in September, in time for the Nets' 2012/2013 playing season.
“No other place in the world has such a unique mix of basketball-influenced sports and style culture,” said Nic Vu, vice president of retail for Adidas North America, in a statement about Brooklyn.
NoLandGrab: Well, sure, but have you tried the water?!
Posted by eric at March 20, 2012 4:16 PM