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November 10, 2010
FCR's 80 DeKalb, past marketing claims of LEED certification, and the "track" to LEED
Atlantic Yards Report
Once lying becomes your m.o., it gets hard to tell the truth about anything.
Forest City Ratner's 80 DeKalb rental tower bordering Fort Greene Park is 97% rented, a rental agent tells Brownstoner, occasioning a round of generally positive comments about the building's location and layouts.
Except this one:
I am a resident at 80 Dekalb. There have been some pretty egregious issues of misrepresentation by the sales department here. They, of course, are denying all of it. But we have organized a group of concerned residents (our first meeting had over 120 people in attendance), sent letters, had a meeting with management(Rose Associates) and ownership (Forest City Ratner), and are continuing to press them to follow through on the promises they made during the sales cycle. The promises had a lot to do with this being a "green" building. They are claiming to have LEED Certification in their ads. It is not LEED Certified. And it is anything but energy efficient, despite claims they are making to the contrary. Frustrating stuff, to say the least, particularly because the rents here are really high and the claims of incredibly low electricity bills enticed the majority of that current 97% of tenants to rent here.
Changing the tune on LEED
Actually, these days they're not quite claiming LEED certification, but they sure are hinting it; the graphic on the web site (at upper
leftright) indicates that the building is "designed for LEED certification."Forest City Enterprises asserts that the building is "on track for LEED Certification with the U.S. Green Building Council."
Last November, a broker told the Brooklyn Daily Eagle it was "targeting LEED certification." However, at the same time, the web site (as noted on AYR) was claiming "LEED certified."
Posted by eric at November 10, 2010 8:41 AM