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August 14, 2012

As Honda signs on, Barclays Center provides "value and exposure opportunities" for "top brands"

Atlantic Yards Report

As Nets CEO Brett Yormark (now also CEO of the Barclays Center) said three years ago, "We’ve got a young man who runs our business communications department and his responsibility is every day to get a press release out."

Here's today's free placement in the go-to Daily News, Barclays Center installs 70,000 pound Daktronics scoreboard inside 18,200 arena opening Sept. 28: Hi-def $7.5-million scoreboard loaded with gadgets, including a Kiss Cam. It measures three stories high and was delivered to Brooklyn from South Dakota in pieces:

“It will be the centerpiece of the arena,” said Chip Foley, director of building technology for the project.

Honda signs on

Here's yesterday's press release, picked up in a few specialized outlets...

article

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NY Daily News, Barclays Center installs 70,000 pound Daktronics scoreboard inside 18,200 arena opening Sept. 28

Breaking news: basketball arena has scoreboard!

Posted by eric at August 14, 2012 10:52 AM