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July 13, 2012

Arena and Stadium Names – Stupid As Ever

Is Every Arena Owner A Corporate Whore?

Stuff Nobody Cares About

Um, yes?

Looking at Rush’s upcoming concert tour of North America I noticed something interesting. Take a look at this schedule:

Only one arena is not named after some corporation (The Palace in Michigan). [NLG: This list is just a snippet of the list — click through for the full roster.]

No arena except The Palace has the name of the city it is located in or attaches the local sports team to its name. Virtually every arena has sold its “naming rights.” Yes, arenas today still have unique names if you consider auto companies, airlines, tech companies, mega-banks and their ilk to be representative of the city.

If someone asked me where The Quicken Loans Arena, The Jiffy-Lube Live Amphitheater or The Honda Center was I’d be hard pressed to tell you. What do these corporate names say about the cities and the arenas they stuck their names on?
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What we have is endemic of America as a whole – get every dollar you can. Letting the teams or cities who control the naming rights sell out to the highest bidder. Slap some temporary name on an arena or stadium for big money. How does this benefit the public who usually pays for the facility?

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Posted by eric at July 13, 2012 11:19 AM