« ESD’s Adams: Surface parking lot spaces halved (concession to neighbors or reality?); governance entity possible (ditto); appeal unresolved in SEIS case; meeting on transportation plan set for 5/22, then 30 days for comments | Main | Brooklynites sound off on Hooters’ efforts to open near Barclays Center »
May 3, 2012
Taste Test: Comparing Brooklyn Water to ‘Brooklynized’ Water
Grub Street New York
by Norman Oder
![]()
In March, we first learned the official water of the new Barclays Center in Brooklyn would be produced by the Original Brooklyn Water Bottling Company … which is based in Boca Raton, Florida. The water itself is "Brooklynized," which the company says is
marketing schticka process that makes the water taste more like water that's actually from Brooklyn. I managed to get my hands on some and took to the streets of Kings County to see if the borough's residents could tell the difference between the bottled stuff and New York City's beloved tap, and to find out which one they preferred.
Photo: Tracy Collins
Posted by eric at May 3, 2012 3:04 PM