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February 7, 2012

Arena operator seeks Community Affairs Manager; aim is to "build brand visibility," not manage relations with those bearing the brunt of arena operations

Atlantic Yards Report

The Brooklyn Events Center, operator of the Barclays Center arena, is seeking a Community Affairs Manager.

Is that job aimed at ensuring good relationships with immediate neighbors, so that Prospect Heights residents aren't disturbed by arena-goers who might forget the arena Code of Conduct or car stacked up on residential streets?

Nah. It's a business, man, and that business, while pretty vague in the job description, is about "brand visibility":

The Community Affairs Manager will be responsible for ensuring active and engaged communities around a defined topic or topics by managing calendars and participating in conversations to build brand visibility and thought leadership.

Main duties

The "essential duties and responsibilities" include:

  • Communicate issues, opportunities, and insights to the company at large;
  • Participate in professional networking by following the prominent bloggers and online writers and attending events;
  • Work with local organizations to develop master list of project ideas and plans;
  • Coordinate logistics, planning, promotion and staffing of volunteer initiatives;
  • Coordinates advertising schedules and placement, as required for ads placed in community program books, newsletters, etc.;
  • Liaises with parties identified in CBA – external law enforcement, political, and public agencies;
  • Involvement in city council meetings and activities;
  • Coordinate all MWBE initiatives and report quarterly results to CBA executive board

In the list above, I think there's some awkward punctuation in the third-to-last item; law enforcement, political, and public agencies are not part of the Community Benefits Agreement (CBA) but would be separate parties.

link

NoLandGrab: Now when we have the feeling we're being followed, we'll know why.

Posted by eric at February 7, 2012 8:42 AM