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September 26, 2011

NoLandGrab Non-News News Round-up

We'd like to take this moment to announce that NoLandGrab will from this point forward be known as NoLandGrab.

In other non-news, the Nets this morning held a big press event to announce that they are still called the Nets.

Atlantic Yards Report, The Jay-Z media event: an anticlimax for news (Brooklyn Nets, concert), but a chance for TV coverage; also, Ratner, Markowitz make some curious claims

Norman Oder rounds up some of the breathless non-news coverage, featuring some video clips that, honestly, we can't bring ourselves to tie up our bandwidth with (try saying that three times fast).

The media event this morning featuring "cultural icon" Jay-Z was a bit of an anticlimax--there was little response from the generally supportive crowd when Mr. Carter announced that the team would be called the Brooklyn Nets and that he'd open the Barclays Center arena with a concert--actually a couple (though he didn't say eight, as the New York Daily News reported).

After all, in well-planned exclusives accepted by the compliant tabloids, the Daily News placed the Jay-Z opening news on page 4 and the New York Post placed its news--that the team hopes "to steal Knick fans from lower Manhattan"--on page 3.

Aimed at TV

But the event today was aimed at TV, with the Barclays Center rising in the background. There were exclusive interviews first on Fox 5, including with Jay-Z.

Then, across the street at a tent pitched in front of the Atlantic Terminal Mall, the press conference featured fairly brief words from Nets CEO Brett Yormark, Forest City Ratner CEO Bruce Ratner, and Brooklyn Borough President Marty Markowitz before Jay-Z spoke briefly.

There were no other elected officials in attendance, but representatives from at least six of the Atlantic Yards Community Benefits Agreement signatories were present.

NY Observer, Jay-Z Announces “Brooklyn Nets” Title, Tells Everyone To Stop Watching Knicks Games

The Wall Street Journal, So Long, New Jersey. Hello, Brooklyn Nets.

NYTimes.com, Jay-Z Makes ‘Brooklyn Nets’ Name Official

The Brooklyn Paper, Call them the ‘Brooklyn Nets’

Crain's NY Business, Brooklyn Nets and Jay-Z will christen new arena

Posted by eric at September 26, 2011 2:33 PM