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June 8, 2010

Fifth Annual Brooklyn Blogfest = first Absolut shillfest?

Atlantic Yards Report

As with the borough, the Brooklyn Blogfest sure has changed.

There's a lot of shilling for Absolut Brooklyn before the Fifth Annual Brooklyn Blogfest, which is sponsored by Absolut. And surely there will be more, thanks to Absolut's Brooklyn Stoop Life campaign, where "Bloggers Share Their Love for Brooklyn."

Absolut has generated sponsored blog posts as well as other posts that sure look like they're sponsored, since the bloggers have "been chosen to collaborate with Absolut Vodka, to celebrate Absolut Brooklyn."

Renaming Brooklyn

So let me suggest an update of John Pinamonti's classic Atlantic Yards elegy/fight song, "The Burrow."

Original version:

"It makes me mad/and it's such a pity/they're trying to rename Brooklyn/Forest City"

My update:

"It makes me mad/and for so little loot/they're trying to rename Brooklyn/Absolut"

Absolut accountability

Yes, as I wrote after last year's Blogfest, the disparate blogs of Brooklyn all have their role.

But relatively few people in the “bloggiest place in America” provide what we need most: solid civic information, "holding institutions accountable on a daily basis," to quote author, The Wire creator, and former reporter David Simon.


Posted by steve at June 8, 2010 3:32 PM