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September 2, 2009
Tickets Are Tough Sell for New Giants Stadium
The NY Times
By Joe Lapointe
Bruce Ratner would have fans and investors believe that the NJ Nets' weak attendance figures will improve once he moves the team to a brand new arena in Brooklyn.
This week, the Times reports that the Giants and Jets are having a rough time selling season tickets for the teams' new stadium.
But in selling seats for both stadiums during a severe recession, Jets and Giants officials are facing economic forces that have been daunting even big-ticket sports franchises in major markets.
The Giants, who still have seats to sell for some games this season, have not found buyers for about 3,000 club season tickets for 2010, some in the best locations at the highest prices.
And the Jets lag behind the Giants. They said they still had “a few thousand” season tickets remaining for 2009 and were advertising half-season packages.
NoLandGrab: Who would have predicted that teams with decades-long waiting lists for tickets would be such a tough sell?
It's a bad omen for Bruce Ratner, whose Nets fan base deteriorated last season to the point that the team stooped to offering packages with $10 tickets and kept finding new ways to give away tickets.
Posted by lumi at September 2, 2009 5:31 AM