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August 25, 2009
MTA to James, "Beat it"
Though the Metropolitan Transportation Authority recently signed a deal with Bruce Ratner to add the name "Barclays Center" to the Atlantic Ave./Pacific St. Station, the agency isn't even entertaining the idea of adding a plaque at the Hoyt-Schermerhorn station to commemorate the location of Michael Jackson's groundbreaking video for "Bad."
NBCNewYork.com, Brooklyn Rumbling for Jackson's "Bad" Subway Station
[City Councilmember Letitia James] said when she asked the MTA why they wouldn't acknowledge the King of Pop, who died on June 25, but they let Bruce Ratner pay $200,000 a year to put "Barclays Center" on the Atlantic Avenue station there was very little response.
"Naming rights is a new kind of thing for us," said MTA spokesman Kevin Ortiz. "We're in the process of developing guidelines for naming rights as sources of revenue."
Associated Press, Agency: NY Michael Jackson subway honor unlikely
Posted by lumi at August 25, 2009 5:24 AM