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July 7, 2009
Brooklyn subway stop named for British bank
CNN.com
Bruce Ratner's naming-rights deal with Barclays and the MTA is spreading the controversy around Atlantic Yards to those who are wary of commercialization of the public domain.
Several subway riders are outraged that Barclays has purchased the naming rights to this subway stop, which sees about 10 million people go through it each day.
One straphanger said, "A London Bank shouldn't be the name of this train station; it's something that belongs to the public domain."
Another said, "It's just everywhere we go, everything we do, it's just branding, branding, branding. It's America now."
Renaming the Atlantic-Pacific Station is tied to the construction of Barclays Center, the new sports arena for the National Basketball Association's New Jersey Nets.
Posted by lumi at July 7, 2009 6:10 AM