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July 21, 2009

Barclays won’t look like leaked rendering, Ellerbe Becket says

Sports Business Journal

Um... the new architect for Bruce Ratner's Barclays Center swears the arena design won't look like the renderings that met with a chorus of derision last month.

The New York Times architecture critic Nicolai Ouroussoff can rest easy.

The exterior of Barclays Center, the New Jersey Nets’ proposed Brooklyn arena, will look nothing like the image the Times published last month, according to James Poulson, Ellerbe Becket’s design director for the project.

Poulson says the new design might be "something totally unexpected," as he "echoed the comments made by Nets executive Brett Yormark, who said the arena will evoke the borough’s history as a working-class industrial hub."

Also, the developer and architect are planning on moving bunker-stlye midlevel suites further up in the bowl to make room for "midpriced premium seats," which replaces "jumbo shrimp" for our favorite oxymoron.

article [Full article, after the jump]

Atlantic Yards Report, Leaked rendering? Barclays Center image also appears in the latest ESDC documents
Norman Oder points out that the rendering couldn't have been "leaked" if they appeared in a public document (Empire State Development Corporation, 6/23/09, Technical Memorandum).

NoLandGrab: One assumes that Ratner and Ellerbe Becket had no clue that the new arena design would be roundly rejected and that the renderings-were-leaked story is the best excuse they could come up with.

DDDB.net, Atlantic Yards Theater of the Absurd Continues

So, remember that Atlantic Yards arena "hangar" design that appeared in the NY Times and elsewhere, which the Times' critic Nicolai Ouroussoff ripped to shreds? Yup, that one that Ratner said is "not his intention," the one that City Planning Commissioner Amanda Burden supposedly "leaked," but somehow appears in the official state document governing the Atlantic Yards project (more on that from Norman Oder in relation to this article)?

Well now the hangar's arena's lead architect Ellerbe Becket says that the real rendering will knock your socks off with its evocative "working-class industrial hub" feel replete with "bunker style" luxury suites.

Presumably the "working-class industrial hub" look would be a facade.

The New York Times architecture critic Nicolai Ouroussoff can rest easy.

The exterior of Barclays Center, the New Jersey Nets’ proposed Brooklyn arena, will look nothing like the image the Times published last month, according to James Poulson, Ellerbe Becket’s design director for the project.

The initial rendering, obtained by the newspaper without approval from the NBA team and the architect, shows a red-brick building with an arched roof, a plan that prompted Ouroussoff to rip the design in a critique.

“I’ve heard it called an airplane hangar, a trash Dumpster and a big barn,” Poulson said, chuckling. He served in the same role for developing Conseco Fieldhouse in Indianapolis, the retro-themed arena that has influenced several NBA facilities built in the last 10 years.

Brooklyn isn’t Indiana, of course, and Poulson echoed the comments made by Nets executive Brett Yormark, who said the arena will evoke the borough’s history as a working-class industrial hub. The exterior in its final form will be “less barnlike,” Poulson said.

“It may be something totally unexpected,” he said. “We would like it not to look like Conseco.”

Inside the arena, Ellerbe Becket principals are designing some midlevel, bunker-style spaces where the early plan is for club seat holders to rent them on a per-event basis for pregame and postgame activities, Poulson said.

It’s a slight twist on bunker suites, the event-level private hospitality spaces with no view to game but tied to courtside seats. Moving those areas up higher in the seating bowl is part of the Nets’ plan to meet market demand for midpriced premium seats, he said

Posted by lumi at July 21, 2009 5:09 AM