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April 5, 2009
Candidate draws praise but not endorsements
Las Vegas Sun
by Sam Skolnik
Grey hair and ulcers aren't the only thing Bruce Ratner has given his cousins in Cleveland — apparently he's sent them his Atlantic Yards playbook on cynical tactics of racial division, too.
As the city prepares for a public relations fight over the new city hall project, one of its allies, Cleveland-based Forest City Enterprises, is planning to reach out to the region’s minority groups in an effort to sell it.
Forest City has retained the Periwinkle Group, a local marketing and communications company that specializes in campaigns that reach black and Hispanic audiences.
Periwinkle is headed by Jo Cato, who also serves on the North Las Vegas Planning Commission. According to Cato, Forest City signed up Periwinkle late last year.
Cato said she set up a community meeting in February to talk about Forest City and its role as the lead developer of the project, which is slated to cost between $150 million and $267 million.
Forest City has also retained the local agency b&p, formerly known as Brown & Partners. Cato said she will have a better idea how her group may proceed in the coming weeks.
NoLandGrab: Note to opponents of Las Vegas's proposed new city hall — watch this film ASAP! And expect the announcement any day now of an "historic" Las Vegas City Hall Community Benefits Agreement.
Posted by eric at April 5, 2009 10:46 PM