« Bruce Ratner's Developer's Blight | Main | In Marty's Brooklyn!!, only a tangential mention of Atlantic Yards »

January 18, 2009

New Jersey Nets miss an opportunity at the Prudential Center

The Star-Ledger

Brett Yormark, the Nets' top executive, broached the idea with Devils management of playing three pre-season games in Newark. Then just as quickly, he dropped the idea. Sources with the team said the Devils don't have the "sales force or infrastructure" to generate the type of sales the team could get in the Meadowlands.

That's laughable. The number of fans who watch a pre-season game at the Izod Center would barely fill a No. 13 bus on Broad Street during rush hour.

The Nets have nothing to lose by giving Newark a shot, especially if they want to broaden their "base," as Yormark says. The Prudential Center is a warm and welcoming place. Give it shot. Work out the details.

Unless they want to go back to the Rutgers gym in Piscataway where they played in the late 1970s. Maybe there are still some fans there.

article

Posted by amy at January 18, 2009 9:14 AM