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June 28, 2008

The Post's Brooklyn Tomorrow advertorial is back

BklynTomorrow.jpg Atlantic Yards Report

Here's an assessment of the latest advertorial featuring thoughtless rah-rah promotion of the proposed Atlantic Yards development.

As I wrote last June, Brooklyn Tomorrow, the promotional magazine inserted in the New York Post and the Post-owned Courier-Life chain, is not labeled advertorial though it certainly reads as such. But the latest edition of the annual publication, featuring enthusiastic articles from bylined Courier-Life staffers, certainly helps explain why, despite considerable reason for skepticism, the Post editorial page last week twisted its way to an Atlantic Yards hooray.


NoLandGrab: With a cover featuring an artist's rendition of an office building that has no anchor tenant, tomorrow could be much further away than Forest City Ratner cares to admit.

Posted by steve at June 28, 2008 9:20 AM