March 24, 2008
Nets go carbon neutral; Times Sports section doesn't check News section
Atlantic Yards Report
A New Jersey Nets press release about going carbon neutral got play in yesterday's New York Times Sports section, though a not dissimilar story in another section of Saturday's Times generated much more skepticism about what actually was being accomplished, calling the tactic "sleight-of-hand accounting."
NoLandGrab: Basically, the Nets can improve the efficiency of their own recycling operations, but they get the most mileage by purchasing "carbon offsets."
Posted by lumi at March 24, 2008 5:31 AM